Analysis of college magazine.

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This college magazine uses a mid close up image of a student, this allows you to see that he is holding his books but you can also his emotions. You can see that he has a smile on his face, this suggests that he enjoys going to the college and he his happy with what he is doing. The models coat and jeans are black, the same colour as the background but he is wearing a bright white t-shirt which makes him strand out. The masthead of the magazine, is big bright and bold, this allows it to stand out to the reader. Various cover lines are also bright and bold so they stand out.

The institution of the magazine is the college itself. It involves information about the college and other topics which may interests students, as we can see from the cover lines on the cover. There are a lot of cover lines on the cover and makes it look busy as there is a lot going on, this could suggest that the college is a busy, working place.

The institution of the magazine has ideology, a system of shared ideas and beliefs. The ideology of this magazine is they want the college to look like a great place to come and study. A lot of the cover lines mention trips etc, which suggests they have fun as well as working.

The target audience of the magazine is obviously the students studying at the college. From the main image on the front cover we can see that this audience ranges from maybe as young as 16 to maybe late 20's. The magazine appeals to the students and lets them know what is going on in and around college.

From the front cover of this college magazine, the college is represented as a friendly happy place to be and to study at. The model on the front cover is represented as a happy student, someone who is proud to study at the college.